Rich sits down with NetCents Technology’s (CSE:NC) (OTCQB:NTTCF) Chief Revenue Officer Jenn Lowther to discuss what the company does, what sets NetCents apart from other digital plays, and how its strong executive team has aided in the company’s success. Lowther also talks about the company’s recent growth and what investors can expect from NetCents in the next five years.
The next cryptocurrency boom is coming and NetCents Technology Inc. (CSE:NC) (OTCQB:NTTCF) is one company that is well-positioned to capitalize on the next evolution of payments.
“The NetCents opportunity I think has enormous upside, it is an untapped $177 billion market,” Rich said. “Everyone who knows me knows that I love cryptocurrencies.”
Rich interviewed the company’s Chief Revenue Officer Jenn Lowther to gain some insight into what the company is all about, what sets it apart from other digital plays, and how its strong executive team has aided in the company’s success.
“NetCents Technology is the underlying technology that powers cryptocurrency transactions,” Lowther explains. “We’ve built an entire ecosystem to bridge the gap to the next evolution of payments. We’ve got our merchant gateway, users portal, and NetCents exchange.”
NetCents Technology’s Winning Business Model
The first cryptocurrency boom, which saw Bitcoin skyrocket to over $20,000 USD before crashing down to around $3,500 USD, left investors a little shook. Naturally, putting money into another digital play that focused on the crypto market raises concerns among investors.
“We’ve been around for a long time. We weathered that first storm where we saw lots of companies come in that didn’t actually have a business model. What you saw after that first crypto winter, was the companies that didn’t have anything behind them disappear and the companies with a real business model actually start to flourish,” Lowther said.
What really sets NetCents Technology apart from the rest is that its technology seamlessly integrates cryptocurrency processing into its client’s payment model without taking on the risk or volatility of the crypto market. What’s more, because NetCents is publicly traded, it is subject to audits and approvals.
“What really sets us apart is how that ecosystem works and the fact that we are publicly traded,” Lowther said. “We are fully audited, we have received bank equivalent compliance on our audit as well as bank-level compliance on the KYC process we have in-house.”
“No other company has been able to get through this hassle and these guys are ahead of the game because they have already gone through all of the auditing, they’ve already gone through all of the restrictions that other companies are having issues moving through,” Rich explained.
NetCents’ winning business model has allowed the company to sign on a ton of merchants and partners.
“We are seeing huge growth in our transactions, merchants, partners,” Lowther explained. “We are integrated into all of the top POS and terminal devices. We have signed over 35 partnerships to date. And on all of the key metrics we use to track success, we are not only meeting but exceeding our targets.”
Cryptocurrency Adoption in Full Swing
Cryptocurrency adoption is becoming mainstream with companies like Starbucks and Microsoft accepting crypto payments. Meanwhile, Fintech giants like Mastercard (NYSE:MA), VISA (NYSE:V), and Bank of America (NYSE:BAC) are developing or partnering with crypto companies to get ready for the coming growth in the digital payments market.
What’s more, Fidelity, TD Ameritrade, and ETrade are all launching BTC trading in the coming months.
“I’m telling you guys, [crypto] is the future of digital payments,” Rich said. “Don’t believe the noise. Cryptocurrencies, just like cannabis stocks, is the future.”
NetCents is ahead of the crypto payments game with its lengthy list of strategic partnerships in the financial space. The company is working directly with VISA and Mastercard to give its users the ability to purchase crypto directly with fiat currency through their credit cards. These partnerships open NC up to millions of users.
The company is ahead of its financial projections, hitting 1 million transactions and hitting $2 million USD three months ahead of schedule.
“These guys are on the verge of something huge,” Rich said.
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