Emerging Markets Report: One + One = Three

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Transformative Deal Could Generate New Opportunities for Both Companies

An Emerging Markets Sponsored Commentary

ORLANDO, Fla., Feb. 24, 2021 (GLOBE NEWSWIRE) —



That’s the key word in

a very recent headline

for today’s editorial feature regarding diversified health and wellness, beverage and natural products company

BevCanna Enterprises Inc.


which reported that it has closed its previously announced acquisition of Naturo Group Investments Inc. (“



You’ll forgive us for not bringing the news of the prospective deal to your digital door but we favor done deals to unfinished works in



It’s a fascinating acquisition for a cannabis company positioned in a marketplace with renewed affection for the sector and now adding Naturo’s innovative plant-based mineral beverage and supplement brand, TRACE, and significant manufacturing infrastructure and international distribution networks.

The third paragraph of the release should grab any astute investor’s attention as it affirms both successful sales and a now formidable presence in the beverage market.

Take a look:

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“The combination of these two emerging industry leaders creates a diversified health and wellness; beverage and natural products company,

with $55M+ in assets

on the balance sheet, and a global multi-channel sales and distribution network positioned for growth.”

And while that glittering $55 million should turn heads, for us the long term grabber is “

a global multi-channel sales and distribution network positioned for growth


BevCanna’s in-house brands can now potentially leverage an established sales and distribution network of over 3,000 retail stores, via Naturo’s TRACE mineral beverage brand. There’s also a 40,000 square foot state of the art beverage manufacturing facility, 315-acres of cultivable land, a naturally alkaline spring water aquifer located on site, and of course, the suite of products in Naturo’s TRACE plant based beverage and supplement brand which also includes alkaline and sparkling water offerings.

For us, the big picture won’t just be adding two balance sheets together but rather vis-à-vis the merger, what economies of scale help margins and enhance efficiency?

And better yet, how do the now shared distribution channels generate increased product diversification, market share and revenue?

Because sometimes 1 + 1 = 3.

About The Emerging Markets Report:

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Section 17(b) of the Securities Act of 1933 requires that any person that uses the mails to publish, give publicity to, or circulate any publication or communication that describes a security in return for consideration received or to be received directly or indirectly from an issuer, underwriter, or dealer, must fully disclose the type of consideration (i.e. cash, free trading stock, restricted stock, stock options, stock warrants) and the specific amount of the consideration. In connection therewith, EMC has received the following compensation and/or has an agreement to receive in the future certain compensation, as described below.

We may purchase Securities of the Profiled Company prior to their securities becoming publicly traded, which we may later sell publicly before, during or after our dissemination of the Information, and make profits therefrom. EMC does not verify or endorse any medical claims for any of its client companies.

EMC has been paid $350,000 by BevCanna Enterprises Inc. for various marketing services including this report. EMC does not independently verify any of the content linked-to from this editorial.


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