BevCanna Poised for Big Things in the Cannabis Beverage Market


RichTV Live was the first channel to profile BevCanna Enterprises Inc. (CSE:BEV) (OTCPK:BVNNF). In early July, Rich interviewed the company’s COO, Emma Andrews, a week after the company’s initial public offering.

Since then, BEV stock has had a couple of runs, reaching an all-time high of $0.78 in August. Yesterday it hit its lowest point, $0.30, but the stock is already bouncing back up as of this morning. That’s why Rich went live to discuss this potentially explosive company before it really takes off.

“There’s reason I’m talking about them now,” explains Rich. “Because cannabis-infused beverages are now legal, I think BevCanna is poised to be a big player in the cannabis beverages space.”

Becoming a Leader in Cannabis Beverages

The BC-based company develops and manufactures cannabinoid-infused beverages and consumer products for both in-house brands and white label clients.

BevCanna’s in-house brands include Anarchist Mountain Beverages and Grüv Beverages. Anarchist Mountain is a THC-dominant, sparkling spring water beverage line with botanical flavor. To complement that, the Grüv line encompasses a wide range of easy-to-drink iced tea beverages with a balanced CBD and THC profile.

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Additionally, BevCanna is reportedly in “the final development stage for a third product line that will be the catalyst for the launch of the company’s water-soluble powder beverage line in California.” 

This third line is likely THC-dominant Jase beverage mix. According to the company, Jase will embody the “endless summer” sun of California combined with a vibrant hedonism for a bold and confident profile.

BevCanna’s Recent News

The company has also taken recent steps to diversify its product portfolio and extend its reach. It’s accomplishing this primarily through a series of agreements and partnerships.

On October 3, the company entered into a definitive agreement with Higharchy Ventures to manufacture Higharchy’s beverage-related brands. BevCanna will be then considered a “preferred supplier” through Higharchy’s cannabis retail holdings.

Later that month, BevCanna entered into a letter of intent to partner with Capna Intellectual Inc., based in Los Angeles. BevCanna will manufacture that company’s vape brand, Bloom, as well as its concentrates and extracts.

This is one of the only all-natural CBD beverages on the Californian market. The brand naturally aligns with BevCanna’s already extensive portfolio and provides the company with a strong connection to a lucrative market.

Things to Come

“I think we’re looking at one of the breakout stars of 2020,” says Rich. “These guys are pre-revenue, so they’re not ready for revenue yet, but they’re so close. And when they do post revenue I think they could very well explode.”

According to a report published by Fior Markets, the global cannabis beverages market could be worth $4.57 billion USD by 2025. Canadians have already shown that they can’t wait to get their hands on cannabis drinks.

Some of the biggest companies in the world, like Coca-Cola Co. (NYSE:KO) and Constellation Brands (NYSE:STZ), are getting into the newly legal market. Many of these competitors will be looking to acquire smaller, better-positioned companies rather than fund the build-up of cannabis-infused segment from scratch. If BevCanna continues showing the growth it has been, it may just be a valuable takeover target.

What do you think? Will cannabis-infused beverages be the next big drink on everybody’s lips? Let us know your thoughts.

Featured image: DepositPhotos © CreativeFamily

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